Case Study: Mole Valley Plus Website Design/Redesign

Mole Valley Plus is a locally based agricultural division that provides services to members of its flagship company, Mole Valley Farmers.

The Mole Valley Plus project commenced back in early 2017 with plans for a brand new website.

After several strategy meetings with the client to get a clear understanding of their goals and visions, the project began its phase with some basic wireframe sketches.

The sketches were presented to the client for approval before the development of the website commenced.

Our focus at FVM was to design and develop a website that was mobile-responsive, easy to use, and informative.

The main objective of the website was to generate leads via email and telephone communication.

The initial site was built on a WordPress CMS staging environment, using a purpose-built child theme develope for the Genesis Theme Framework in which the site was using.

Website Redesign (Continuous Improvements)

Mole Valley Plus approached us in early 2019 with plans for a redesign of their existing site, with new objectives, new features, and assets to in included in the new site.

We were able to take all of their new ideas, in-house mock designs and assets to develop a fresh new look for the company.

The new site now features targeted inquiry forms, minimal code for optimal performance and faster page load times, and an improved responsive layout.

You can visit Mole Valley Plus here.

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If you're looking for a modern, user-friendly, conversion-ready website, optimized for mobile, speed, and performance, then let's have a friendly chat about your ideas and goals.


Founder, Designer & Front-End Developer


Strategist, Operations & Marketing Director

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